About Dodo Payments
Dodo Payments is a cross-border payment startup helping global merchants accept and settle international payments seamlessly. The platform simplifies complex payment flows for SaaS, eCommerce, and digital service companies — providing real-time currency conversion, unified APIs, and instant settlement visibility.
With rapid expansion across APAC and Europe, Dodo Payments wanted to fuel its merchant acquisition pipeline faster — without increasing sales overhead.
The Challenge
Before working with Spectflo, Dodo Payments faced:
Limited outbound bandwidth with a lean GTM team.
Difficulty identifying high-value merchants expanding globally.
Fragmented prospecting data from multiple sources.
Inconsistent follow-ups leading to missed opportunities.
The result: outbound was running, but it wasn’t scaling — and growth targets required a smarter, automated system.
The Spectflo Solution
Spectflo partnered with Dodo Payments to build a structured outbound growth engine from the ground up:
Data-led Targeting:
We identified high-intent merchant segments using hiring, funding, and expansion signals across APAC, EU, and MENA.
Omnichannel Automation:
Set up personalized outbound sequences across email, LinkedIn, and WhatsApp to maximize engagement.
Personalization at Scale:
Tailored messaging by industry — SaaS, marketplaces, and fintech — so outreach felt relevant and human.
Performance Tracking:
Managed KPIs across meetings booked, conversions, and merchant activation metrics.
This allowed Dodo’s sales team to focus entirely on converting warm, sales-qualified leads rather than spending hours in manual prospecting.
The Results 🎯
In just 90 days, Dodo Payments achieved:
30+ qualified merchant meetings booked
120+ SQLs generated
14% reply rate across all outbound campaigns
Outbound stopped being a manual hustle — and became a predictable growth channel.
A Word from Dodo Payments
“Spectflo helped us transform outbound into a predictable acquisition channel. The automation, precision targeting, and human-like personalization made all the difference. We now scale outreach without scaling headcount.”
— Pete Jaison (Chief of Staff, Dodo Payments)
Why It Matters
With Spectflo, Dodo Payments didn’t just automate outreach — they built a global acquisition engine.
From scattered prospecting → to structured, data-driven outbound that fuels merchant growth at scale.